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The Wisconsin Sustainable Business Council (WSBC) proudly announces the culmination of the 14th year of its Green Masters Program®. As sustainability takes center stage in corporate strategy, the Green Masters Program continues to be a beacon for businesses seeking to prioritize and enhance their environmental, social, and governance (ESG) performance. After nearly fifteen years of recognizing the sustainability achievements of more than 300 companies around the state, the Green Masters Program underwent a comprehensive update for 2023, marking a new era in sustainable leadership. The program now offers a holistic framework that integrates sustainability into business processes, emphasizing systemic change and the implementation of best practices for improved outcomes. Participants in the Green Masters Program are recognized based on their dedication and progress in embedding sustainability within their operations, categorizing participants into four status levels – Adapting, Advancing, Maturing, and Green Master – reflecting the degree to which sustainability has been integrated into their business model.

This year’s Green Masters Program® participant achievements include Empire Screen Printing of Onalaska, who achieved Green Master status.

“The Green Masters Program is a tool for businesses to define, prioritize, measure, and manage their sustainability performance and integrate sustainable systems into business systems. It’s a platform aligned with internationally recognized standards that drives sustainable success and continuous improvement.” WSBC Managing Director Jessy Servi Ortiz said. “These companies’ commitment to sustainability has also awarded them enhanced bottom-line benefits and brand recognition.”

The Green Masters Program encourages businesses to see sustainability not just as a badge of honor but as a commitment to better business practices, improved performance, and a contribution to a more sustainable future. The program serves as a guide for those willing to go beyond the conventional and make a lasting impact. The Green Masters Program stands out for its cost-effective, comprehensive, and customizable approach to sustainability. Purpose-built for companies venturing into sustainability, the program provides a scalable standard for sustainable performance improvement. WSBC membership ensures that participants in the program have access to valuable resources, education, and a supportive community.

Each year at the Wisconsin Sustainable Business Council’s Annual Conference, the achievements of member companies are recognized and celebrated. This year’s conference was held on November 16 at TruStage in Madison. To learn more about the conference, visit https://www.wisconsinsustainability.com/2023conference. Links to photos of the conference and Green Master award presentations are shared below. Photos are free to use; please credit the source: Wisconsin Sustainable Business Council.

The WI Sustainable Business Council’s (WSBC) mission is to advance sustainable principles and practices through the power of business. WSBC is a member-driven organization, that supports companies’ efforts to educate, measure, and improve their sustainability outcomes, and collaborate for shared success. For over 16 years, they have brought businesses together to solve sustainability challenges and work to address environmental, social, and governance actions in business, meeting companies where they are and assisting them with greater profitability and sustainability strategy integration. WSBC is an affiliate of WMEP Manufacturing Solutions. For more information, visit http://www.wisconsinsustainability.com/

The WMEP is a private, nonprofit organization committed to the growth and success of Wisconsin manufacturers. The WMEP receives financial support from the Wisconsin Economic Development Corporation and the NIST Hollings Manufacturing Extension Partnership as a subrecipient of the Wisconsin Center for Manufacturing and Productivity. The WMEP also partners with many public and private organizations to serve Wisconsin manufacturers. For more information, visit www.wmep.org.



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